Tell customers the right thing at the right time
Don't wait for a designer or developer to ship an announcement. With Promolayer you can build a popup in a few clicks and announce new collections, fresh stock, business hours changes, or new store openings — right when they matter.
Deliver the information you want
to share, in a timely way
New stock, business hours changes, shipping schedule updates — surface what your customers need to know, right when it matters.
Build popups quickly
Drag and drop alone is enough to create a popup. No need to ask anyone else — deliver updates directly to your customers.
Use slide-ins and banners
Banners and slide-ins deliver messages quietly, without blocking the page.
Notifications that respect the user experience
For important updates like business hours or shipping schedule changes, popups give visitors a clear, accessible heads-up.
Drive more sales
Awareness is the start of every sale. If no one knows your product exists, no one can buy it. Use notification popups to route attention to what you want to push.
What Promolayer can do
Formats, timing, audience targeting —
every component of an effective notification, all no-code.
No design skills required —
beautiful announcement popups
With a rich template library, you can use Promolayer for notifications and announcements — or for anything else you need to surface.
No design skills required. Build popups with the built-in image editor and stock images, and ship great results on your own.
Promolayer switches your notice
on and off automatically
Set start and end times to the second, and you can skip the morning-of publish and post-event hide work. Time zones and weekday schedules are supported, so even recurring notices run themselves after a single setup.
Pick the format by importance,
deliver without getting in the way
Not every notice carries the same weight.
For low-key reminders, always-on alerts, or hard-to-miss closure notices — pick the format that fits.
Slide-in
An unobtrusive notice that slides in from the corner of the screen. Great for new collection or restock announcements where you want to inform without interrupting.
Banner
Pinned to the top or bottom of the screen. Good for site-wide, always-on notices like business-hours changes or free-shipping promotions.
Lightbox
A strong-impression overlay rendered in the center of the screen. Use for new-store openings or important release announcements you need to land.
Fullscreen
Uses the entire screen for maximum impact. Best for closure notices, system maintenance, or anything you can't afford a visitor to miss.
Show your message at
the moment that matters
A notice that appears on page load lands differently than one shown only to visitors viewing a specific product.
For notifications, "when to show" can make or break the impact.
Promolayer offers fine-grained triggers — time on page, scroll depth, specific-page visit, element click, return-visit count.
Catch the right moment in the visitor's journey and deliver notifications that don't feel pushy.
Reach only the people
who actually need to know
Showing a notice to everyone raises the odds it gets seen.
But if it's irrelevant to most visitors, all you accumulate is friction with the site.
Promolayer lets you combine new-vs-returning, device, country/city, traffic source, and visited pages to narrow the audience.
"Announce a new product only to repeat customers in Japan," "Show free shipping only to mobile traffic" — these splits are no-code.
More Features
More from Promolayer
Enterprise-grade features, available to everyone.
Smart re-display controls
Fine-tune frequency for each campaign — "don't show again for N days after close," "never show to visitors who already converted," or set a maximum impression count over a window. Reach the right visitor at the right time without wearing out your audience.
Publishing schedules and auto-end
Schedule start and end times for any popup, with weekday and time-of-day rules. Sales windows and limited campaigns flip on and off automatically, so nothing stays live longer than it should.
Inline embeds
Use Promolayer not only as a popup but also as an inline block placed anywhere in your HTML. Great for in-article CTAs or coupon offers embedded on product pages.
Available on the Plus plan
Full custom CSS
When no-code editing isn't enough, tune the last details with your own CSS. The built-in code editor lets you match the popup precisely to your site's look and feel.
Available on Pro and above
JavaScript trigger API
Open or close popups from your own site events — cart thresholds, login state, or signals from any external tool — using the JavaScript API. Integrate Promolayer with existing systems however you like.
Team members and shared editing
Invite teammates into a workspace with Owner or Member roles for shared editing. Suited to agency-to-client workflows and internal create-then-approve flows.
Available on the Plus plan
Lead export to CSV
Download captured email addresses and other lead data as CSV in a single click. Easy to import into your existing marketing automation or CRM.
Advanced page and element targeting
Target by URL regex, presence of specific DOM elements, CSS classes, attributes, JavaScript globals, or cookies — combine complex conditions to show the right popup in the right context.
Available on Pro and above
And there's more
Display formats, triggers, integrations, analytics, and more — see every feature across plans on the pricing page.
Frequently asked questions
Have another question? Reach us via the Help center.
Promolayer is a tool for designing and running on-site campaigns — popups, floating bars, spin-to-win, and more — without writing code. It covers what you need for conversion rate optimization (CRO): abandonment prevention, email list building, coupon delivery, and seasonal campaigns.
Built by a team that has worked on CRO for over a decade, Promolayer gives you the features that matter without dragging in unnecessary complexity. Detailed targeting, A/B testing, Google Analytics integration, gamification, and mobile-first design — all in one platform.
No coding skills are required. Pick a template, edit with point-and-click, set the targeting, and publish.
Most users get the hang of the builder in minutes. Marketing teams can create scenarios and iterate on them without waiting on engineering.
Promolayer is built with performance as a priority. The delivery script is lighter than a single image and uses minimal requests.
It also loads lazily — Promolayer only starts after your site has finished rendering. That keeps Core Web Vitals and SEO metrics intact, so you can run engagement campaigns without sacrificing speed.
Yes — Promolayer has a free forever plan with no credit card required. Try the core features first, and upgrade later only if you need more.
On paid plans there is no minimum commitment or cancellation fee. Upgrade, downgrade, or cancel anytime from the dashboard.
Promolayer works with Shopify, Wix, WordPress, and other major site builders and CMS platforms. Shopify and Wix install in one click from the app store; for other sites you paste the embed tag generated in the dashboard.
Google Tag Manager is also supported, so you can install without engineering help. On a custom site without a CMS, adding the tag code to your template is all it takes.
The direct sign-up version has no limit on the number of domains you can use. Agencies and production studios running multiple client sites are welcome. To keep client data separated, you can use Workspaces to split popups, reports, and tags per site.
The Shopify and Wix app versions are limited to one domain per install due to each platform's specifications. For multi-domain workflows, use the direct version.
Promolayer is designed with privacy regulations in mind. Consent checkboxes, privacy policy links, and other compliance features for contact collection are built in.
All traffic between the dashboard and delivery servers is encrypted over HTTPS, and collected contact data is stored on access-controlled servers.
The help center has guides for setup, troubleshooting, and integrations. You can also reach the Promolayer team directly via live chat from the dashboard.
Paid plans have no minimum contract length or cancellation fee. Start on the free plan, validate the impact, and upgrade when it makes sense. Plan changes are prorated automatically, so trying things out is low-friction.
Start engaging your visitors today.
Run popups, capture emails, and lift conversions — without writing code or hiring an agency.